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This is the podcast for aspiring writers, an A-to-Z guide to writing, publishing, and promoting your article, book, or any other writing project. Your hosts are Melissa Parks and Dave Goetz, co-founders of Journey Sixty6, an editorial services company and independent publisher for the family business community. Each episode is designed to inspire and instruct writers as they take the long road trip to write and promote their ideas.
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Friday Aug 14, 2020
Friday Aug 14, 2020
The first chapter of your book is key to how your writing unfolds. And whether the reader will stay engaged for the rest of the book. The first chapter must champion the promise of your book. In this interview with HarperOne senior vice president Mickey Maudlin, he discusses the importance of your book "pitch" - and making sure you answer the question, "Why should I as a reader pay $19.95 for this book?"
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